A New Self-Service Kiosk to Supercharge F&B Sales
Smeetz recently launched a new self-service kiosk for food and beverage (F&B) sales. It fully integrates into our commerce and ticketing platform for amusement parks, FECs, museums, theaters, concert venues, and other entertainment attractions.
The new kiosk brings our customer-friendly, customizable user-interface to supercharge your food service operation. Create the perfect menu with text and pictures, make changes in real time, and give your customers a level of convenience they won't get with a standard counter-based ordering setup.
Here is a closer look at how this new kiosk works and why both you and your customers will love it.
What Our Clients Are Saying
Some of our clients have already deployed our F&B self-service kiosks and integrated them into their Smeetz unified commerce platforms. Here is what they are saying about our newest offering.
"Since implementing the F&B kiosks, we've seen a dramatic improvement in customer experience. With no queues, easy ordering, and appealing food photos, our sales have doubled. Plus, our staff adapted quickly to the new system!"
A Look at the Benefits of Our Self-Service F&B Kiosk
What can this new kiosk do for your business?
- Reduce wait times: The kiosk is your cure for impatience. Customers don't have to wait in line to order.
- Provide automatic updates: Customers can track their order on the counter-side collection screen. They'll know when it's ready for pickup without having to ask staff.
- Lower staffing costs: Free staff from order taking so that they can do other high-value tasks.
- Free up specialized staff: Your food-prep team can focus on making excellent meals instead of stopping cooking constantly to take orders.
- Integrate with kitchen displays: Kitchen workers get order information as soon as the customer pays. They can start food prep right away.
- Streamline order processing: With fewer steps needed to order and prepare food, there will be fewer mistakes and, in turn, more happy customers and staff members.
- Upsell: Offer tempting extras. Who doesn't love larger sizes, add-on ingredients, or desserts? Make these meal enhancers stand out on your menu to drive more sales.
You can create, edit, and adjust the menu on the main Smeetz commerce platform. After you save them, customers can see the changes immediately. You can make updates in real time and tempt hungry patrons with the new treats or deals right away.
Does the F&B Self-Service Kiosk Really Supercharge Sales?
Our self-service F&B kiosks can increase sales by up to 30%.
Customers will appreciate the easy ordering process, and they will definitely like not having to wait in line behind other patrons who can't decide what to order. You can also increase sales by offering extras like more toppings on pizza or bacon on a cheeseburger. And, your customers might even feel free enough to indulge in some dessert with their meal.
With no one impatiently waiting in line to order, your customers may have more time to consider these extras than they would if ordering face-to-face.
Finally, after you find what sells, you can easily adjust your menu to highlight these favorites. You can add pictures and customized descriptions to spur guests' cravings. You even suggest food and drink pairings or make meal deals.
How Ordering Works on Our F&B Kiosk
Here is a step-by-step look at how the F&B self-service kiosk works from the moment a customer approaches the screen until they get their food and drinks.
- The customer uses the screen to browse through the menu that you have created on the Smeetz platform.
- They make their selections and then check out, paying for their meals and drinks using the in-kiosk payment processing system.
- After payment, each customer gets a receipt with an order number on it.
- Behind the scenes, the order gets sent from the kiosk to a kitchen display system (KDS).
- The kitchen staff see the details of the order and begin preparing it.
- A separate collection screen displays the current received orders. They are easily identified by the receipt number.
- Customers get notified via this collection screen when their order is ready for pickup.
Finally, your customers can collect their food at the counter or window, identifying themselves with their receipts if needed.
How to Use Our F&B Self-Service Kiosk
The whole experience is simple for both customers and your kitchen staff. Imagine a hungry customer coming up to the kiosk. Here's their journey from deciding what to eat to getting their food.
The customer sees the user-friendly interface. If you're familiar with our ticketing screens, you know our UIs are intuitive and easy enough for kids to navigate.
Our imaginary customer taps the start button and immediately sees the menu featuring your famous foods. They scroll through the foods, beverages, and desserts, and maybe they stop to admire the pictures and descriptions you carefully crafted.
The customer follows their stomach's direction and chooses a burger, fries, and a pepperoni pizza for the kids. They choose the option for extra cheese, and add three sodas to the order.
Your customer has made the choice. Now, the only step between them and completing the order is payment. A simple tap on the payment button sends them to the checkout page. They'll use the kiosk's payment processing system to enter their details and pay for their order. Finally, they get a receipt with the order number. They take that to the pickup window and spend the next few minutes imagining how their burger and pizza will taste while the staff prepares the meal behind the scenes.
How You Create and Manage Your Menu
Smeetz provides a simplified, unified commerce solution. In other words, you can manage ticketing, product sales, and F&B in one place. This means that menu creation for the F&B kiosk takes place on the main Smeetz platform.
You can build your menu, adjust the layout, and add text, images, and other details. You can also set and adjust pricing.
Once your menu is set up, you can adjust pricing or add new items with a few clicks. The platform also allows you to manage inventory, removing menu items when they become unavailable or adding new ones as needed.
An Integrated F&B Sales Solution
Another advantage of using our F&B solution is that you can track food sales alongside your other revenue streams. You get a holistic picture of how your business is performing and how your different revenue streams compare. And, you don't have to constantly update and monitor different platforms and manually add figures when it's time to do bookkeeping or reporting. Every aspect of revenue generation is unified and at your fingertips.
Interested in Adding the F&B Self-Service Kiosk?
If you want to enjoy the time and cost-saving benefits and the potential for increased F&B sales from our new kiosks, reach out to us today. Our team will be happy to explain the kiosk, how you can customize it, and how it integrates with the existing Smeetz commerce platform. We'll be happy to schedule a demo so you can see the kiosk in action before you decide.