AI Module

Every guest is a returning guest waiting to happen.

Real transaction data powers your CRM, email campaigns, and guest insights automatically. No third-party marketing tools needed.

Laptop and phone showing marketing emails about an upcoming activity with growth and repeat visit stats.
Zoos & Aquariums
Museums & Cultural Sites
Theaters & Live Entertainment
Family Entertainment Centers
Amusement Parks
Zoos & Aquariums
Museums & Cultural Sites
Theaters & Live Entertainment
Family Entertainment Centers
Amusement Parks
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
customer logo
Flip Lab Logo
Chillon Logo
ECLIPSE Logo
Connyland logo
Swiss Vapeur Parc Logo
Fort Boyard Logo
The problem

Your guests leave and never hear from you again.

Most venues have a ticket database but no real picture of who their guests are. Marketing goes out to everyone and converts nobody.

prohibited icon

70%

of first-time visitors never return with no re-engagement strategy

hourglass icon

10hrs

per week spent manually building email lists and campaign segments.

paper bill icon

15%

of marketing budget wasted on untargeted, batch-and-blast campaigns.

eye icon

0.

visibility into which marketing efforts actually drive ticket sales.

The solution

Marketing that runs itself on real data.

Smeetz builds guest profiles automatically from every transaction and triggers the right message at the right moment.

Laptop and phone displaying an email template editor with a roller coaster image and text about activity approaching.

Automated campaigns

Post-visit follow-ups, birthday offers, lapsed-visitor reactivation, early-bird season passes, abandoned cart recovery, and event announcements. All triggered automatically based on guest behaviour.

Table showing Saturday's attendance with email, names, country, ticket type, and view links for 8 contacts.

Automatic guest profiles

Guest profiles are built from booking data: name, email, purchase history, visit frequency, preferred products. Smeetz enriches profiles over time without requiring guests to register.

Marketing dashboard showing customer behavior charts and stats: 5,245 customers and 38 email campaigns.

Retargeting and conversion tracking

Connect Google Tag Manager and Meta Pixel directly to your booking flow. Run smarted paid campaigns based on actual visitor behaviour.

Built-in CRM

Your CRM is the same platform as your ticketing and POS. No data export, no sync jobs, no duplicate records. Every guest interaction in one place.

PLATFORM

Your guest data was always there. Now it works for you.

Every booking, every visit, every purchase builds a picture of who your guests are. Marketing Intelligence turns that data into campaigns that run automatically and results you can actually measure.

CRM

Guest profiles that build themselves

Every transaction adds to a guest's profile - visit history, purchase patterns, preferred products. No manual imports. No forms to fill. The data comes from what guests already do.
CAMPAIGNS

Campaigns triggered by behaviour, not a calendar

Post-visit follow-ups, birthday offers, lapsed-visitor reactivation, early-bird passes. Set the trigger once. Every guest gets the right message at the right time without your team touching it.
SEGMENTATION

Send to the right guests, not all of them

Segment by visit frequency, spending behaviour, last seen date, or ticket type. The difference between a campaign that converts and one that gets ignored is who receives it.
OFFERS

Promotions that are trackable end to end

Promo codes, bundles, targeted discounts - all attributable to a specific guest, campaign, and revenue outcome. Know which offer drove the booking, not just the click.
RETARGETING

Your paid campaigns, connected to real bookings

Google Tag Manager and Meta Pixel connected directly to your booking flow. Target guests who browsed but didn't book. See ad spend and ticket revenue in the same dashboard.
ANALYTICS

Marketing performance without the guesswork

Open rates, conversions, repeat visits, campaign ROI. Everything tracked in the same platform as your sales and operations data. No exporting to see what's working.
Smartphone displaying an email about last chance for summer fun with a summer pass button.
Scheduling

Holiday campaigns. Seasonal passes. Event reminders. Scheduled and done.

Pick the date, pick the audience, write the message. Whether it's a summer pass campaign or a bank holiday push, it goes out on time without anyone having to remember.

+20%
Repeat visits
+22%
Ad ROI uplift after retargeting
integrations
+15hrs
Saved per month on campaign management
+10%
Basket size from segmented
promotional offers
The difference

Before and after Revenue Management.

Without Smeetz

  • Customer data scattered across ticketing, POS, and email tools
  • Manual email campaigns sent to the entire database
  • No retargeting - paid ads not connected to booking behaviour
  • Separate CRM with no connection to booking data

With Smeetz

  • Unified guest profiles built from every transaction
  • Automated, segmented campaigns triggered by behaviour
  • GTM and Meta Pixel connected to real booking behaviour, not just page visits.
  • CRM built into the same platform as ticketing and POS
FAQ

Your questions answered.

Questions we get from venues before they switch

Turn first visits into lasting relationships

See Marketing Intelligence in action.

Book a 30-minute demo. We will show you how automated campaigns look for your venue type and visitor base.
Subscribe to our newsletter
Thank you! Your submission has been received!
🔴 Oops! Something went wrong while submitting the form.