Museums & Cultural Sites
Every exhibition has a story to tell. Make sure your platform does not get in the way.
Timed entry, audio guide upsells, event ticketing, and visitor analytics - one platform for cultural institutions that care about both experience and efficiency.
What fragmented operations cost cultural institutions.
When ticketing, the gift shop, and your CRM are all separate tools, the visitor experience suffers and the reporting burden on your team never ends.
25%
of visitor spend lost when audio guides and workshops aren't connected
10hrs
per week on manual reporting for board and funders
20%
of special exhibition capacity wasted without dynamic pricing
35%
of email lists inactive when CRM is disconnected from ticketing
Everything a cultural institution needs, without the administrative overhead.
From timed-entry slots to board-ready dashboards, Smeetz connects the commerce side of your institution so your curators can focus on the collection.
Timed entry and exhibition management
Set capacity limits per time slot for permanent and temporary exhibitions. Guests choose their slot at checkout. Special exhibitions can use dynamic pricing to fill capacity and maximise revenue.
Audio guides and workshop upsells
Add-ons like audio guides, guided tours, and workshops appear during the booking flow. Guests add them in one click. Capacity is managed automatically. No separate booking system needed.
Automated board and funder reporting
Dashboards for attendance, revenue per visitor, channel performance, and exhibition popularity, updated in real time. Board and funder reports generated automatically, not assembled manually.
Visitor analytics and re-engagement
See which exhibitions bring people back and which ones don't. Automated campaigns re-engage visitors based on their history: exhibition completionists, school group contacts, member lapse alerts.
More visitors, more revenue, less admin.
From timed-entry exhibitions to board-ready dashboards, Smeetz handles the operational layer so your curators can focus on the collection.
Visitor flow managed before the doors open
Audio guides and workshops sold at the right moment
Know which exhibitions bring people back
Board reports that write themselves
Re-engage the visitors who went quiet
What cultural institutions see after switching to Smeetz.
Centralise ticketing, memberships, and retail in one platform. Personalise the visitor experience and turn one-time guests into repeat visitors.
Before and after Smeetz.
Without Smeetz
- Ticketing separate from gift shop and cafe
- Attendance reports compiled manually for stakeholders
- Special exhibitions priced the same as the permanent collection
- No insight into which exhibitions drive repeat visits
With Smeetz
- Every transaction connected: admission, audio guides, shop, cafe
- Automated reporting dashboards shared with board and funders
- Dynamic pricing fills capacity for timed exhibitions
- Visitor journey analytics show what brings people back
Everything your team needs, in one place.
From the booking confirmation to the board report, every operational tool your team needs - built in and connected to the same visitor data.
35% Faster checkout
40% Less admin time
25% Higher cross-sell
35% Faster checkout
40% Less admin time
25% Higher cross-sell
35% Faster checkout
40% Less admin time
25% Higher cross-sell
Questions from museum and cultural site operators.
Built for cultural institutions